TELUS in Best Buy
Brief
- To update current end cap displays to digital displays
- Maintain integrity of the TELUS brand
- Displays to work within an existing design and incorporate new digital elements – taking them to the next level.
- Remain within tight budget
Solution
- Refined and improved original displays
- Utilised recycled materials, including honeycomb corrugate
- End cap solutions were strong and lightweight
Result
- A unique, engaging and environmentally friendly display solution